Many businessnes using social media struggle with time and workflow issues. Creating or curating content can be time consuming, but so can the act of posting that content to the various channels. To have a steady stream of content available when you need it, consider creating an editorial calendar. Get in the habit of saving good content that you come across – or that you create yourself – to a folder organized by month or holiday or topic, so that you have relevent material to post throughout the calendar year. To save posting time, consider using Hootsuite, which allows you to post to all channels simultaneously or individually so that content appears when viewers are most active on each channel.
